When your brand is "built with integrity - backed by service" there's no one better to represent it than Chicago Cubs Ernie Banks. I found this cheeky (sorry for the pun) ad in a 1965 Ebony magazine extolling the virtues of Sunbeam's Shavemaster Electric Shaver. This cutting-edge (oops I did it again) technology was available in both cordless and corded versions. How liberating for 1965! According to the ad copy:
Now the electric shaver that trims sideburns like a straight edge razor - brings you Double-Action shaving. Shaves you twice with a single stroke! It's the all-new Sunbeam Double Action Shavemaster shaver that works like no other electric you've tried. Six surgical steel blades, under a double shaving head, mow down whiskers in front, sweep up whiskers in back. Shaves you twice with a single stroke! To give you the kind of shave you never thought any electric could. What a great gift for a man! Just ask Ernie Banks.
I love that presumably Ernie is the one recommending you buy this as a gift. Since men have been kissing women, women have been trying to find ways for men to chop off that itchy scratchy crumb catcher. Guaranteed it was Ernie's wife who came up with that bright idea!